Our Work
What We Do
Sugarfly helps travel, luxury and online brands achieve business goals through innovative marketing strategies that generate results.
We use social media, public relations & innovative marketing tactics to deliver results that have a direct effect on your business. We help transform brands by building communities, driving traffic and increasing brand awareness.
The only reason to leave a well-paid job is so that you can love what you do, every day. I've spent the last 15 years in a marketing career that has led me from one incredible opportunity to another. I launched Sugarfly Marketing in January 2010 because I wanted to have the chance to focus on building great brands all the time…
How we do it
Sugarfly simplifies marketing by taking time to understand the overall goals and challenges of your business. We identify how you can dramatically and directly grow your business through social strategies, innovative marketing tactics and public relations. We pride ourselves as being on the forefront of technology to help transform your brands and help you achieve your business goals.
Why Sugarfly?
Sugarfly comes from the word butterfly. In nature, the butterfly symbolizes transformation. The butterfly starts as a less interesting caterpillar and over time grows into something beautiful. It's something that you can't help but notice. In the same way, Sugarfly transforms businesses through marketing. Sugar represents sweetness and is a word often used to describe food and wine. It's often used to make things taste better and become more delicious. Fly represents flight, travel and acceleration. Sugarfly's mission is to transform brands through innovative marketing strategies.
Accolades
In November 2010, Mindy Joyce was selected by PhoCusWright, an authority on travel research, to be part of the Young Leader's Summit and is a member of the "Class of 35"; a group of 35 young executives in the travel industry.
Our Specialties
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Social Strategies
We develop social strategies that will directly impact your brand's awareness, empower your best customers to tell your story, drive website traffic, and ultimately drive sales. Using social media to tap your influencers, and gather insights is the most cost effective and powerful form of marketing.
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Public Relations
We don't do "cookie cutter" PR. We're focused on achieving big wins that will directly reach your target audience. The awareness and credibility you'll receive from this approach is measurable. We create opportunities for magic to happen by telling the right media, the right story about your brand, at the right time.
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Brand Communications
We understand branding inside out. We know how to bring your brand to life the consumer's mind. From identity, to strategy, to an overall plan, we can help build the foundation of your brand so you can achieve your business goals.
Clients & Partners
Over the last year Sugarfly has been proud to work with BuyWithMe, one of the top group buying websites, Travelzoo Local Deals, Historic Falmouth, Jamaica and PhoCusWright.
